Loading...
Please wait while we get things ready for you
Please wait while we get things ready for you
The old Bollywood math — make a film, sell OTT rights for a fat cheque, recover costs before the first ticket is sold — is dead. With streaming platforms slashing acquisition budgets by half and theatrical audiences vanishing for all but a handful of titles, the industry is staring at its most precarious financial moment in decades.
Ask AI about this