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The AI arms race just changed weapons. On Thursday OpenAI cut prices across its GPT-5.6 series by up to 80%, and the clearest signal yet emerged that the frontier fight has shifted from raw capability to cost per token — whoever sells intelligence cheapest wins the next phase.
| Model | What changed |
|---|---|
| GPT-5.6 Luna | -80% → $0.20/M input, $1.20/M output tokens |
| GPT-5.6 Terra | -20% |
| Claude Opus 5 | Priced at parity with Opus... |
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