Honda Axes Sony Afeela EV: Giants Pivot from Battery Bet

The Headline

Honda and Sony just killed their flashy Afeela EV—priced at up to $100,000—before a single car rolled off the line. Nikkei Asia calls it the shattering of Honda's EV dream, capping a string of retreats.

How We Got Here

Honda jumped into the EV race with gusto, teaming up with Sony in 2022 to form Sony Honda Mobility (SHM). The Afeela was billed as a tech marvel, blending gaming smarts with luxury wheels, set for a California debut.

But cracks appeared fast. Honda recently...